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Chief Operating Officer
Gain Efficiency with a Fractional CMO
A Fractional Chief Marketing Officer (COO) is key to helping a company gain scale by building repeatable processes, upleveling customer service or simply organizing the chaos created by fast growth. COO’s often create roadmaps to prioritize the most critical process improvement milestones, along with key metrics to measure performance gains. COO expertise varies widely across industry, so we’ll help you find a COO that meets your company’s most critical needs.
Support your growth strategy with operational excellence
When is a Fractional COO the right choice?
Fractional Chief Operating Officers are great for companies that are growing quickly and finding that their lack of processes are getting in the way of success. In addition to creating new processes, these leaders often introduce new technical solutions and organize teams to achieve goals. They are critical to operationalizing visionary business strategy so companies can realize the ambitious goals set forth.
Affordability and Growth
Fractional COOs are a cost-effective alternative, providing access to high-caliber leadership at a lower investment than a full-time equivalent. The Fractional COO often leads the operations strategy and initial operational implementation. Then, a more junior team member can run the new systems or processes on an ongoing basis. This enables companies to invest in talent exactly where they need it. In essence, the fractional approach enables companies to scale much more efficiently, by building a sustainable operating model that supports the company’s current and future phases of growth. At the same time, this is a much more affordable and flexible C-level investment than hiring a full-time COO of the same caliber. As a result, you are likely to receive a much more powerful operations system then if you hired a less seasoned leader.
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